Property Industry’s leading podcast partners with Iceberg Digital

Ian Mcbeth, Mark Burgess and Mark Worrall celebrate their partnership

The World Class Real Estate Agents Podcast (WCRE), has landed an exclusive sponsorship deal with top agency CRM and software provider, Iceberg Digital.

 

With nearly 300 episodes under its belt and over 80,000 downloads, WCRE has grown into the go-to podcast for estate agents.

Founders, Mark Worrall and Sam Hunter, were joined as co-hosts of the pod by Avocado Property managing partner, Ian Macbeth, in 2024.

“This isn’t just a sponsorship—it’s a strategic partnership built on shared purpose,” said Macbeth.

“Iceberg Digital is pushing the boundaries of what PropTech can do for agents, and this deal helps us raise the bar for the entire industry.”

 

Every Wednesday, WCRE publishes new episodes that provide actionable insights and share real stories from across the estate agency world. Topics range from marketing mastery to handling lowball offers—and now, with Iceberg Digital’s backing, the show is expanding its capacity for in-depth, face-to-face episodes, including an upcoming deep dive on AI in estate agency and the evolution of the CRM ecosystem.

 

A powerful opportunity

“I’ve enjoyed creating the podcast and providing value to help agents over the last 5 years and am really excited for the next chapter. ”   said Mark Worrall, WCRE co-founder.

“The sponsorship will allow us to grow the podcast and our aim is to provide further value to further improve standards within the industry we care about.”

 

And Icerberg Digital CEO, Mark Burgess, added: “We’re proud to partner with the World Class Real Estate Agents podcast, a platform that shares our mission to raise the standards of our industry.

“At Iceberg Digital, we’re not interested in making small changes. We’re here to redefine how estate agency works.

“This sponsorship gives us a powerful opportunity to help even more agents understand what’s possible when you stop following and start leading with the right technology, mindset and strategy.”

 

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