Redrow shines with award on ‘Global Good’ platform

Redrow’s approach to sustainability earned the company a silver award for Global Good Company of the Year

The awards are presented for social and environmental sustainability and Wednesday’s virtual ceremony revealed a silver award for Global Good Company of the Year, in recognition of the housebuilder’s commitment to creating thriving communities, building responsibly and valuing people.

Matthew Pratt, Redrow’s chief executive, said: “We’re delighted to win a silver award with our first ever entry into this prestigious and very important awards programme.

“Previously we’ve earned recognition within the housebuilding and construction sector for our sustainability and biodiversity, including awards from organisations like NextGeneration and Ciria’s BIG Biodiversity Challenge. However, this is the first time we’ve competed for such sustainability honours on a multi-sector, international platform and it is an excellent result.”

From a city council’s carbon management programme and an eight-month tech training scheme, to a circular economy event company that only uses waste materials and an initiative in India helping to prepare young women for leadership roles, this year’s GGA winners span organisations both large and small from across the world.

Redrow’s success came on the back of the massive investment it makes in the communities where it builds, a commitment to inspiring the next generation to build, delivery of independently verified 5-star customer service and for adhering to placemaking  principles designed to create ‘a better way to live’.

The company’s 2020 Social Impact Report revealed:

  • £314m invested in community infrastructure
  • 1,712 affordable homes delivered
  • 93% of products, services and labour procured locally
  • 98% of waste diverted from landfill
  • 99.9% of timber responsibly sourced and credibly certified
  • 160 trainees recruited, including 107 apprentices

Established in 2015, the Global Good Awards (previously known as the National CSR Awards) recognise and reward organisations of all shapes and sizes that are making strides towards a better world for people, the planet and the global economy.  They recognise achievements in sustainable business practice across 15 categories including Company of the Year, Best Start-Up and Environmental Behaviour Change.

Household names recognised in previous years include M&S, Tesco, Jaguar Landrover, Sky, Aviva, Halfords and Canon.

Unfortunately the Covid pandemic put paid to this year’s live event in London but Redrow representatives were able to join a virtual ceremony that was preceded by topical webinars on subjects including ‘The Environmental Impact of Digital’ and ‘Social Justice is everyone’s business’, while the ceremony itself included quizzes and a special performance by Britain’s Got Talent semi-finalists Kids SOS.

The Global Good Company of the Year announcement was the final award and one of the most hotly contested categories.  Redrow was narrowly pipped at the post for gold by Tideway, the company building London’s ‘super sewer’, delivering major infrastructure and leaving the capital a lasting legacy by bringing jobs and recreation back to the River Thames.